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Arbor Day Foundation: Carbon

 

Arbor Day Foundation: Carbon

video direction, storyboarding, post-production

Since 1972, the Arbor Day Foundation has promoted the environmental benefits of trees. In 2018, the Foundation felt it was time to make a leap, and begin sharing their carbon offset expertise to help corporate partners reach their climate and sustainability goals. The “Go Carbon-Neutral” video helped launch that initiative, now called Arbor Day Carbon.